TODAY Human Interactive conference @ Goldsmiths
Human Interactive | i2 media research: applying psychology to unlock value in the commercial world.
Jonathan Freeman (Professor of Psychology at Goldsmiths, Managing Director of i2 media research, and CEEDs project coordinator) will present at the Human Interactive conference today at Goldsmiths. He will showcase examples spanning UX in gaming, user responses to big data visualisations to aid human understanding and discovery of meaning in the data, and identifying how smart environments can respond most appropriately to human behaviours within the environments.
The presentation will show how the approach developed, and highlight ongoing research and development projects further developing the method, including the CEEDs project (ceeds-project.eu), MindSee (www.mindsee.eu) and the application of i2 media’s work on responsive media environments to connected retail.